How to Close a Financial Year Intentionally
Most people don’t actually close a financial year. They simply stop when the calendar changes. Bills carry over, decisions remain…
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The painful lesson every ambitious founder eventually learns.
Every startup wants to grow fast. The temptation is strong: open more branches, spread into new cities, chase visibility. But expansion without validation is suicide. At the startup stage, you’re…
Why growing too fast destroys more startups than failure itself.
In the early days of business, excitement often leads to costly mistakes. One of the biggest is opening too many branches before you’ve even validated your model. I made that…
The fascinating science behind luxury positioning and consumer trust.
People don’t buy cars with logic—they buy them with psychology.Toyota tried to introduce Prado as a luxury SUV, but it didn’t fit the narrative Americans had about Toyota. Affordable, yes.…