How to Close a Financial Year Intentionally
Most people don’t actually close a financial year. They simply stop when the calendar changes. Bills carry over, decisions remain…
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The surprising way teaching turns cold audiences into hot buyers.
One of the first steps you’ll notice whenever a company wants to launch a product is education. They start teaching. They start sensitizing. They start explaining what the product is,…
The proven system for creating buyers even when no one is looking for you.
Demand doesn’t appear by accident. You create it. Here’s a simple framework: Educate: Explain the problem and the cost of inaction. Demonstrate: Show how your product solves it better, faster,…
The sales secret that makes price irrelevant in every negotiation.
If people don’t need it, they won’t buy it no matter the discount. But when people need it, they’ll buy it even when the price is uncomfortable. Demand reframes value.…