How to Close a Financial Year Intentionally
Most people don’t actually close a financial year. They simply stop when the calendar changes. Bills carry over, decisions remain…
Read More
How building tension before the sale makes customers rush to buy.
Anticipation is one of the strongest triggers in human psychology. When people are looking forward to something, they attach emotions, energy, and resources to it. That’s why holidays feel special.…
The hidden reason people ignore ads but flock to launches and open houses.
Most people hate being marketed to. Ads feel like pressure, and pressure creates resistance. But people love events. They love anticipation, countdowns, and shared excitement. Think of Christmas. There’s nothing…
How to make your customers feel like they can’t live without you.
You don’t just wait for people to see the loop, you show it to them. When you educate your customers, you help them realize why solving one problem automatically creates…