Why most calls never convert and how to fix it in minutes.
A sales call has three stages: before the call, during the call, and after the call. Before the call: Equip yourself with knowledge. Confidence comes from preparation. During the call:…
How invisible deposits of trust turn into million-naira deals.
Every interaction with a client is either a deposit or a withdrawal from their emotional bank account. When you do something extra for them, like waiving an inspection fee they…
The brain science behind why people chase “free” every time.
When you present an offer, the way you frame it determines how powerful it looks. Take this example: The company says a property is ₦30M all-inclusive. If you simply tell…